top of page

advisory.
without the noise.

We specialize in e-commerce advisory, helping consumer brands scale across D2C, marketplaces, and omnichannel retail. From go-to-market and channel strategy to commercial operations, team design, capital structuring and fundraising readiness, we bridge strategic ambition with executional excellence to drive sustainable growth.





Our Work:

Amazon.com Logo
Coca Cola Logo
SellerX Logo
KoRo Logo

who we are.

our operating advisors.

Andreas Kretschmer - expert for operations, logistics and operational e-commerce consulting at IO Advisory.
Andreas Kretschmer - expert for operations, logistics and operational e-commerce consulting at IO Advisory.

Andreas Kretschmer

  • LinkedIn

COO & GM

ex. Mister Spex, Casper, BCG

Yannick Gotthard – E-commerce consultant for brand strategy and brand positioning at IO Advisory.
Yannick Gotthard – E-commerce consultant for brand strategy and brand positioning at IO Advisory.

Yannick Gotthardt

  • LinkedIn

Brand & Marketing Strategy Director

ex. antoni, founder BTTR agency

Daniel Funke – M&A Consulting and Exit Strategy Consulting for E-Commerce Portfolios at IO Advisory.
Daniel Funke – M&A Consulting and Exit Strategy Consulting for E-Commerce Portfolios at IO Advisory.

Daniel Funk

  • LinkedIn

M&A & Transactional services Director

ex. SellerX, EY

what we offer.

Unity--Streamline-Iconoir.png

E-commerce & omnichannel strategy

Development of customer-centric growth strategies across all sales channels.

We design market entry and go-to-market strategies that align direct-to-consumer, retail, and marketplace channels. This includes defining the role of each channel within assortment and pricing architectures, aligning sales and marketing objectives across channels, and developing omnichannel models that enable sustainable, long-term growth.

Split-Square-Dashed--Streamline-Iconoir.png

Amazon & Marketplace strategy

Design and implementation of scalable, lean marketplace operations.

We support brands in building and scaling their presence on Amazon and other marketplaces, across both 1P (vendor) and 3P (seller) models. From strategic positioning through to day-to-day execution, we consistently align marketplace growth with overarching sales and marketing strategies to ensure performance, compliance, and profitability.

Union-Horiz-Alt--Streamline-Iconoir.png

Exits, fundraising &
deals

Value creation and professional advisory support for your transaction and financing initiatives.

We support the full transaction lifecycle to maximize enterprise value. From operational exit readiness and the structuring of financing rounds to post-merger integration, we ensure deal success through data-driven analysis and rigorous due diligence.

bottom of page